Effective Science Communication In Animal Welfare Research

Date: 28/06/2024


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This fully online event consists of two key parts:

1. Main Workshop Day – Friday 28th June 2024

Accessible to all AWRN members upon free registration. Featuring informative talks and an interactive discussion round.

2. Training Course

Limited to 20 participants (two groups of 10 people each, upon application). This is a hands-on course over 4 weeks with one session per week. Either Tuesdays at 1pm GMT (July 2nd, 9th, 16th and 23rd) or Wednesdays at 9am GMT (July 3rd, 10th, 17th and 24th). 



In an era marked by rapid technological advancements and an abundance of information, the ability to effectively communicate complex scientific ideas to a diverse audience is more crucial than ever. In the field of animal welfare research, where translating findings into practical applications and informing policy changes is essential, the skill of effective science communication becomes particularly vital. Yet, this crucial skill is often underemphasized in academic training.

This workshop, funded by the AWRN, is designed to bridge this gap. It aims to enhance the science communication skills of AWRN members to broaden the reach and impact of animal welfare research. The workshop will provide a comprehensive understanding of the significance and impact of science communication for animal welfare researchers. It will introduce key principles and tools for effective communication, discuss the strategic use of social media, and offer practical training to communicate scientific findings to a wide range of audiences effectively.

The workshop is not only an opportunity to learn and develop essential skills but also serves as a platform to foster networking and collaboration within the AWRN. It aims to facilitate more effective engagement with industry stakeholders and the public, aligning with AWRN’s goals of promoting successful research output, influencing policy, and ultimately improving animal welfare.


Detailed information

– Part 1: Main Workshop Day

Date: June 28, 2024

Participation: Open to all AWRN members upon free registration. The event will be recorded and available for AWRN members afterwards.

Format: Virtual, featuring informative talks and an interactive discussion round.

Objective: Introduce core concepts and foundations of effective science communication, specifically in the context of animal welfare.

Confirmed speakers:

     Dr. Simon Doherty (Queen`s University Belfast, UK)

     Prof. Peter Sandøe (University of Copenhagen, Denmark)

     Dr. Jane Gregory (University of Cambridge, UK)

     Dr. Sarah Wettstadt (MicroComms)

     Prof. Alistair Lawrence (SRUC, UK)

     Dr. Lesley Jessiman (SRUC, UK)

     Dr. Deborah Thompson (https://deborah-thomson.com/)

     Dr. Tobias Maier (NaWik – National Institute for Science Communication, Germany)


Part 2: Training Course – ‘Leaving a Long-lasting Impression with a Well-Planned Science Blog’


Training Course 1: July 2, 9, 16, 23 (always at 1 pm GMT+0)

Training Course 2: July 3, 10, 17, 24 (always at 9 am GMT+0)

Participation: Limited to 20 individuals (application required), with a maximum of 10 people per course to ensure personalised interaction and feedback.

Format: Virtual

Objective: This is an in-depth, hands-on course where participants will get practical experience on science communication and create their own sci comm blog over the duration of this course.

The training course is led by Dr. Sarah Wettstadt (MicroComms), an expert in science communication, assisted by Dr. Annika Bremhorst (Dogs and Science).



Registration and Details:

The workshop is open to AWRN members and the form can be found here:

Link to Registration


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